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Stranger in a Strange Land by Robert A
Hotel for Dogs
' London Spectator With a new introduction by John Matteson and an afterword by J
this super-accessible book will help you make future heirlooms that will stay in the family for generations
the River of Flowing Sand and the Water-Crystal Palace
Strategic Brand Management Delivery:Standard Order Stranger in a Strange LandA brand is not merely a representation of a product: it is an emotional and symbolic perception we develop that influences our thoughts, feeling, and behaviour. Strategic Brand Management is the only textbook to go beyond the standard branding models to fully explore this perception and consider brands as truly sociocultural phenomena. The book's innovative framework separates a brand's concept into its functional and emotional parts to give students
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